Alison Levin Surprisingly Exits Roku to Join NBCU's Ad Sales Leadership



Alison Levin Surprisingly Exits Roku to Join NBCU's Ad Sales Leadership



NBCUniversal also elevated Karen Kovacs to president of client partnerships


Alison Levin Surprisingly Exits Roku


In the latest TV advertising industry shakeup, Alison Levin, Roku’s head of global media revenue, is exiting the company to join NBCUniversal as president of advertising and partnerships. In addition, Karen Kovacs is being elevated to president of client partnerships. Both execs will report to Mark Marshall, NBCU’s advertising and partnerships global chairman... Continue reading




In Other Roku News: Roku’s US reach rules, but it doesn’t own homes it is in



Roku’s US reach


Roku claims to be in almost half of all broadband homes, and that scale is helping The Roku Channel compete with other top FAST services. However, most of the homes Roku is in are likely shared with another TV OS provider.

In the Q3 2023 earnings, company executives repeated several times that Roku could now reach almost half of broadband homes. Company CEO Anthony Wood emphasized how important that makes the company to the CTV ecosystem... Continue Reading



Roku Ultra Review


ONE OF THE BEST $100 4K STREAMER YOU CAN BUY!
Roku Ultra Review


Roku has come a long way from that first generation with streaming sticks, soundbars, and entire TVs running Roku OS.

Overall, the design is reminiscent of the previous few generations of Ultra. It’s a large, rounded hockey puck. The casing seems to be made of plastic with a nice, soft-touch finish. When you hold it or set it in the entertainment center, the Roku Ultra doesn’t stand out, and that’s a good thing. It blends in with most decors and just goes to work... Continue Reading

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