Discover the Future of Accessible TV with Comcast and ATSC 3.0 at NAB



Discover the Future of Accessible TV with Comcast and ATSC 3.0 at NAB Show



Comcast and broadcasters are revolutionizing accessibility with ATSC 3.0


Future of Accessible TV with Comcast and ATSC 3.0 at NAB


Comcast NBCUniversal, Sinclair Broadcast Group, and the Pearl Network Consortia (PNC) have come together to showcase the groundbreaking audio accessibility features of the NEXTGEN TV standard at the 2023 National Association of Broadcasters (NAB) Show in Las Vegas. The much-awaited demo will highlight enhanced features like full Dolby Atmos immersive sound in English and Spanish, audio description, and Voice+ to make television more inclusive and accessible to everyone. This marks a significant milestone in the rollout of NEXTGEN TV and is set to revolutionize the way we experience television.





This milestone demo of NEXTGEN TV's improved audio accessibility features showcases how they can be implemented across multichannel video programming distributor (MVPD) distribution platforms. 
Audio description, which narrates visual elements and contexts for viewers who are blind or visually impaired, is a major focus of these enhancements. 
With NEXTGEN TV's advanced audio capabilities, audio descriptions can now be delivered with the same high quality as the primary audio track, providing an immersive and inclusive viewing experience for all.



The upcoming National Association of Broadcasters (NAB) Show in Las Vegas will feature a demonstration of the NEXTGEN TV standard's improved audio accessibility features. 
The demo will showcase an NBC Sports broadcast from the Las Vegas Sinclair Station and will be distributed via a Comcast Xfinity set-top box. Viewers will experience full Dolby Atmos immersive sound in both English and Spanish, complete with audio descriptions and Voice+ for increased intelligibility. 
The two-screen demo is a significant milestone, highlighting how the enhanced accessibility features can be implemented across multichannel video programming distributor (MVPD) distribution platforms, making TV more inclusive and accessible to everyone.


Check it out: April 16-19, at the Vegas 2023 NAB Show, located in the West Hall at booth W3443. 













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